The Smoke // Main Title

Titles for Sky 1's firefighter drama The Smoke.

Jamie Bamber (Law & Order UK, Battlestar Galactica) and Jodie Whittaker (Broadchurch) head up Sky 1's exciting new firefighter drama The Smoke. Written by Lucy Kirkwood (Skins), the eight-part series follows the high-adrenaline adventures of White Watch, a team of London firefighters.
 
Rushes were approached to breathe life into their existing title logo.  
Lead designer Matt Lawrence wanted to give the title a real world feel and so went about shooting elements and laying in shot smoke, sparks and fire textures to create a totally analogue title card.
 
Matt comments, "I wanted to realise the logo reveal without using any digital effects or plugins, this way it would have a real world organic feel.  Using a combination of shot plates and physically printed ink textures I was able to achieve this effect which complemented the gritty nature of the series perfectly".
 
Production Title: The Smoke
Production Company: Kudos
Post Producer: Meg Guidon
Element Shoot: Matt Lawrence
After Effects: Matt Lawrence
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